The best recommendation comes from friends! For a laser tag club, launching a referral program is a great way to reward loyal customers for bringing in new players.
Encourage regular players to invite friends by offering them discounts or even a free game as a reward.
You can also introduce bonuses for multiple referrals — for example, a free game for anyone who brings in 3 new players.
Don’t forget to showcase success stories: post photos and feedback from customers who’ve already used the program. This builds trust and motivates others!
See an example of referral terms in the picture!
Benefits of a Referral Program:
- Loyal customers feel like part of the laser tag community and actively recommend it to friends.
- New players who come through referrals are more likely to become regular visitors.
Step-by-Step Guide:
- Set the rewards – decide on discounts for both referrers and new players. You can limit the program’s duration or cap the number of redemptions.
- Promote it everywhere – announce the program on social media, your website, and email newsletters. Use eye-catching photos to highlight the excitement of laser tag. See a sample post in the picture below.
- Track referrals – assign unique promo codes or referral links to each customer to monitor how many friends they bring.
- Explain how to use – make it clear how to use the discount: promo codes can be entered online during checkout or mentioned when booking by phone.
Ready to boost your laser tag community? Launch your referral program today!
